Privacy Policy

Effective Date: January 1, 2025

RGB Room Lighting ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at homeandfun.shop (the "Site") and purchase our RGB lighting products.

1. Information We Collect

1.1 Personal Information

We collect personal information that you voluntarily provide to us when you:

• Make a purchase or place an order
• Create an account
• Contact us via email or contact form
• Subscribe to our newsletter
• Participate in surveys or promotions

The personal information we collect may include:

• Name (first and last)
• Email address
• Telephone number
• Billing and shipping address
• Payment information (processed securely by third-party payment processors)
• Order history and preferences

1.2 Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device and browsing behavior, including:

• IP address
• Browser type and version
• Operating system
• Referring website
• Pages viewed and time spent on pages
• Date and time of visits
• Device identifiers

1.3 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device. We use the following types of cookies:

• Essential Cookies: Necessary for the Site to function properly
• Analytics Cookies: Help us understand how visitors use our Site (Google Analytics)
• Marketing Cookies: Used to deliver relevant advertisements (Facebook Pixel)
• Functional Cookies: Remember your preferences and settings

2. How We Use Your Information

We use the information we collect for the following purposes:

• Process and fulfill your orders
• Communicate with you about your orders, including order confirmation and shipping updates
• Provide customer support and respond to inquiries
• Send promotional emails and marketing communications (with your consent)
• Improve our products, services, and website functionality
• Conduct analytics and research to understand customer behavior
• Detect and prevent fraud and unauthorized transactions
• Comply with legal obligations and enforce our Terms & Conditions
• Personalize your shopping experience

3. How We Share Your Information

We do not sell your personal information to third parties. We may share your information with:

3.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our business, including:

• Payment processors (for secure payment processing)
• Shipping and logistics companies (to deliver your orders)
• Email service providers (to send communications)
• Analytics providers (Google Analytics, Facebook)
• Web hosting and cloud storage providers
• Customer service platforms

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Legal processes (subpoenas, court orders)
• Requests from government authorities
• Enforcement of our policies and terms
• Protection of our rights, property, or safety
• Prevention of fraud or illegal activities

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Order information is retained for 7 years for tax and accounting purposes
• Marketing preferences are retained until you unsubscribe
• Account information is retained until you request deletion
• Website analytics data is retained for 26 months (Google Analytics default)

5. Your Rights and Choices

5.1 Access and Correction

You have the right to access, update, or correct your personal information. You can do this by logging into your account or contacting us directly.

5.2 Data Portability

You have the right to request a copy of your personal data in a structured, commonly used, and machine-readable format.

5.3 Deletion

You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal obligations, pending transactions).

5.4 Marketing Communications

You can opt out of receiving marketing emails by clicking the "unsubscribe" link in any promotional email or by contacting us directly.

5.5 Cookie Preferences

You can control cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our Site.

5.6 Do Not Track

Our Site does not currently respond to "Do Not Track" signals from browsers.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL/TLS encryption for data transmission
• Secure payment processing through certified payment gateways
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We are based in the United Kingdom, and our service providers may be located in various countries. By using our Site, you consent to the transfer of your information to countries that may have different data protection laws than your jurisdiction.

8. Children's Privacy

Our Site and services are not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected information from a child under 16, we will take steps to delete such information promptly.

9. Third-Party Links

Our Site may contain links to third-party websites and services (such as social media platforms). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

10. Analytics and Advertising

10.1 Google Analytics

We use Google Analytics to analyze website traffic and usage patterns. Google Analytics uses cookies to collect information anonymously. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

10.2 Facebook Pixel

We use Facebook Pixel to measure the effectiveness of our advertising campaigns and deliver targeted advertisements. Facebook may use this information in accordance with its own privacy policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on this page with a new "Effective Date." Your continued use of our Site after changes are posted constitutes your acceptance of the revised policy.

12. Legal Basis for Processing (UK/EU Users)

If you are located in the United Kingdom or European Union, our legal bases for processing your personal information include:

• Contract Performance: Processing necessary to fulfill our contract with you (order processing)
• Consent: Where you have given explicit consent (marketing communications)
• Legitimate Interests: Our legitimate business interests (analytics, fraud prevention)
• Legal Obligation: Compliance with applicable laws and regulations